Navigating TikTok Trends: Leveraging Virality for Brand Promotion

TikTok has rapidly ascended to the forefront of social media, becoming a cornerstone of modern digital marketing strategies. Launched in 2016 by ByteDance, TikTok has witnessed exponential growth, amassing over a billion active users worldwide by 2021. This meteoric rise is attributed to its unique blend of short-form video content, user-friendly interface, and a highly […]

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